The Artist’s brand – merchandising aka additonal revenues

Saturday, Nov 28, 2009
All Day

From T-shirts and CDs to branded teacups and G strings, how can I use merchandising to generate additional revenues? What are the creative strategies and technical possiblities to sell them?

Host: Thomas Roscheck (Rockhal)

With: Patrick Bartz (Den Atelier), Joe Koener (Eternal Tango), Matthias Krebs (Popakademie Baden-Württemberg), Dietrich Pflüger (Scholz & Friends)