Music in commercials – we all agree that the latter hardly can do without the former.
However, the professional process of joining the elements is widely characterized by a lack of knowledge of “the other side”, which leads to misunderstandings, reserve, and, worst case, mistakes.
This workshop brings to the table professionals from the music world and Catalysts from the world of advertising. The Europe in Synch-specialists will moderate a thorough introduction of the parties and their respective structures, work-flows and peculiarities, and address the challenges.
The workshop will provide a direct and mutual real-life hands-on learning experience and establish a common ground in the interest of an improved cooperation and business opportunities.
Closed session (10 participants max.) w/break, by application only:
For young music business professionals.
In your short application, please state
- Name, company, job, nationality
- Synch-experience film/advertising
- Workshop-related topics/questions you would like to have addressed
As space is limited, please reply to the email firstname.lastname@example.org by Friday, November 8.
We reserve the right to select from the applications.
Europe in Synch is a Music Moves Europe preparatory action co-funded by Creative Europe.
Europe in Synch is a series of professional training workshops held at music conference events, focusing on music publishing and synch, featuring selected Catalysts from the music, TV, film and advertising industries and Participants from other related businesses (from the music supervision side as well as the production / client side). In the lead-up to the European project, Europe in Synch realized three fact-finding workshops in Estonia, Slovenia and Portugal as well as a project presentation at Eurosonic 2019 in the Netherlands.
Within the scope of the new Music Moves Europe Preparatory Action project, Europe in Synch aims at realizing future workshops in Denmark, Sweden, Germany, Luxembourg and Slovenia as well as presenting the project in other countries so as to gather as much information on European synch practices as possible.
More info about Europe in Synch