According to Hypebot.com, a thousand songs are uploaded to streaming platforms every hour. That’s 24,000 songs every day, 1 million tracks every six weeks and almost 9 million every year. While this is great news for music lovers, this can cause musicians and artists quite a headache when they think of how to reach their fans. That’s where the right PR enters the game, especially for unsigned artists and bands that can’t rely on the network of a label.
During the panel we will discuss the present and future role of PR in the digital music industry, what artists can and should expect and what PRs can or can’t do.